RSS: Really Simple Syndication sends content 2 U

by susan maus minneapolis on November 9, 2009

Keeping up with the information that you need to grow your business can be a challenge.

Oh, for those halcyon days when you could pick up the paper, or the even the telephone, to find out what was new with your clients, prospects and competitors.

Actually, there is a way to stay ahead of the business curve. It’s simple, free and easy to use: Really Simple Syndication (RSS).

Savvy companies give their RSS feed a prominent place on their blog or website to make it easy for you to receive their news.

All you have to do is click on the icon. (Try it with the RSS icon at left to get my feed.) Follow the steps to add the feed to your READER. Each time new information is posted it is delivered right to your inbox.

You are probably finding that your business contacts are stretched to the limit these days. Sales cycles are getting longer,  people are difficult to reach and have limited time to respond, much less meet with you.

Use RSS feeds to stay informed and make the most of client meetings.

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